Night view of Seoul South Korea
U.S. Commercial Service South Korea
Our network of trade professionals represents unparalleled global reach. Located in U.S. Embassies and Consulates, we provide market intelligence and business connections. Every day, we advocate on behalf of U.S. firms for easier market entry.

South Korea

Our trade experts can help find trade opportunities, identify local potential trading partners, and provide invaluable information across a variety of industry sectors. 

Succeed in South Korea with the U.S. Commercial Service

Explore key resources and events that can help your international business in South Korea.
Useful Links
Partners, government agencies and organizations that can help you.
Business Service Providers
Find help for the different aspects of exporting.
U.S.-Korea Free Trade Agreement
Understand how the agreement can benefit your business.
Increasing Business in the Indo-Pacific
Information on how the U.S. Government is supporting U.S. business in Asia
SelectUSA
Learn about support and events for U.S. investment.

Featured Market Intelligence Articles

Market Intelligence
South Korea eCommerce Live Commerce

South Korea’s hyper-digital market demands strong social media strategies, with U.S. firms urged to seize growth in the booming live commerce platform.

Cosmetics and Toiletries South Korea Trade Practices
Market Intelligence
South Korea Certification (KC) System

Korea retracted its plan to ban uncertified products in cross-border eCommerce after feedback. The country remains an attractive option for eCommerce.

Consumer Goods South Korea Foreign Trade Regulations
Market Intelligence
South Korea Digital Assets Market

Korea’s pro-innovation digital asset policy opens major opportunities for U.S. fintechs as stablecoin, ETF, and blockchain regulations take shape by 2027.

Financial Services South Korea Standards, Regulatory, and Technical Requirements

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Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

Privacy

The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

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