Kosovo Country Commercial Guide
Learn about the market conditions, opportunities, regulations, and business conditions in kosovo, prepared by at U.S. Embassies worldwide by Commerce Department, State Department and other U.S. agencies’ professionals
Select Country Guide
Selling Factors and Techniques
Last published date:

Overview

U.S. goods and services enjoy an excellent reputation in Kosovo. If a U.S. representative is unable to be in Kosovo full-time, a local agent or distributor is recommended. The capacity of local marketing firms is improving, but local companies distributing U.S. goods usually seek marketing assistance from the producer or let the foreign company market the product directly. Domestic and regional business exhibitions are useful for identifying and establishing contacts with local distributors. Although English is widely spoken in Kosovo, it is advisable that sales materials be printed in Albanian and Serbian if possible.

Trade Promotion and Advertising

Local advertising and marketing firms primarily provide services to domestic companies but also cater to a handful of established international firms operating in Kosovo. Several companies offer strictly promotional services, while others offer fully integrated marketing and advertising packages. Embassy Pristina’s commercial unit also offers Single Company Promotion (SCP) services.

Pricing

Kosovo uses the euro as its currency. The Central Bank of Kosovo does not have an independent monetary policy and prices largely reflect market trends in the larger Eurozone. Prices include a Value Added Tax rate of zero, eight, or 18 percent depending on the product. Local consumers are price conscious and actively seek out sales and discounts. Local businesses frequently offer promotions and sales events to attract customers and gain market share. U.S. firms should study the market carefully to ensure that their goods and services are competitively priced.

Sale Services and Customer Support

After-sales service and customer support are considered to be the responsibility of the local agent or distributor.

 

Local Professional Services

Auditing Firms:

Deloitte LLP Albania and Kosovo

Grant Thornton

KPMG

Price Waterhouse Coopers

 

Banking:

ProCredit Bank

Raiffeisen Bank

NLB Banka

Banka Ekonomike

Banka per Biznes

Banka Kombëtare Tregtare

TEB  Bank

Is Bankasi

NLB Bank A.D. Beograd (NOTE: This bank operates mainly in Serb-majority areas.)

 

Insurance Companies:

Illyria Insurance

SIGURIA

SIGAL

SIGMA

Note: You can find more information on banks and insurance companies on the Central Bank of Kosovo website.

 

Courier Services:

FedEx (express mail services only)

Eqrem Cabej St. 147

10000 Pristina, Kosovo

Tel: +383 (0)38 550 870

E-mail: fedexkosovo@gmail.com

 

UPS

105/1 UCK Street

10000 Pristina, Kosovo

Tel: +383 (0)38 242-222

Fax: +383 (0)38 249 999

E-mail: artanb@aldushi.com

 

DHL

25b Mother Teresa Street

10000 Pristina, Kosovo

Tel: +383 (0)38 545-545

E-mail: dhl@kujtesa.com

Web: https://www.dhl.com/us-en

Principal Business Associations

The American Chamber of Commerce in Kosovo, the Kosovo Chamber of Commerce, the German Chamber of Commerce, the Kosovo Turkey Chamber of Commerce, and the Kosovo Business Alliance are the main business organizations in Kosovo. Most are open to U.S. companies. Their primary role is to protect the interests of the business community and advocate for policies to improve the business environment. These associations lobby the government on business issues.

Limitations on Selling U.S. Products and Services

Kosovo legislation does not stipulate that any particular sector or service is only available to its nationals. Foreigners can own property and invest in the same way as locals.

×

Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

Privacy

The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

Privacy Program | Information Quality Guidelines | Accessibility