El salvador Country Commercial Guide
Learn about the market conditions, opportunities, regulations, and business conditions in el salvador, prepared by at U.S. Embassies worldwide by Commerce Department, State Department and other U.S. agencies’ professionals
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The government of El Salvador has placed a high priority on its digital transformation, both as a means of simplifying processes and procedures and expanding the benefits of digital services to the entire population. This creates opportunities for e-government services and products and digital-based solutions in healthcare, education, cybersecurity, and many other areas. In late August, Google Cloud and the government of El Salvador announced a seven-year agreement to support the country’s journey to become a technology hub in Central America. Google Cloud plans to establish a Google Cloud office, initiate a Google Distributed Cloud (GDC) instance for the country, and set up a Cloud Center of Excellence. On November 10, 2023, the U.S. Department of Commerce and the Minister of Economy of El Salvador issued a Joint Statement on Shared Digital Policy Priorities to expand upon this area of collaboration and opportunity for U.S. companies.

The government of El Salvador has also identified priority infrastructure projects: roads, bridges, hospitals, waste and treatment facilities, ports and airports, and logistics infrastructure. Other opportunities exist in nine growth sectors: specialized textiles and apparel, offshore business services, tourism, aeronautics, agro-industry, medical devices, light manufacturing, logistic and infrastructural networks, and healthcare services.

Based on trade statistics, market analysis, and interest from U.S. companies, the best prospects for U.S. exports include Agricultural Products, Education, Information Communications & Technology, and Medical Equipment. Additional information regarding specific market opportunities available to U.S. companies in the priority sectors listed above can be found in the Leading Sectors portion of the U.S. Exports and Investment chapters. Our specialists help U.S. companies identify public and private sector opportunities in these industries, and others in El Salvador. U.S. companies are encouraged to consult the CS El Salvador website for the complete list of industry sector specialists and contact details.

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Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

Privacy

The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

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