Brunei - Country Commercial Guide
Franchise Operations

This is a best prospect industry sector for this country.  Includes a market overview and trade data.

Last published date: 2021-09-26

Overview

Numerous U.S. food and beverage (F&B) franchises operate in Brunei.  Auntie Anne’s Pretzels, McDonalds, KFC, Pizza Hut, Coffee Bean and Tea Leaf, and Dairy Queen are very popular in Brunei. Starbucks and Burger King entered the market in 2014 and have expanded to four and six outlets respectively. The franchise industry is also popular among investors because it is perceived to be an attractive and relatively safe form of investment.  American burger franchise Wayback Burgers opened in May 2016.

Leading Sub-Sectors

Food and Beverage

Opportunities

U.S. food brands would likely be well-received, particularly in the fast food industry.

Brunei Government Resource

Ministry of Finance and Economy - Registrar of Companies