Media and Entertainment
Media & Entertainment
Whether You're In Broadcasting, Digital Media, Film, Interactive & Mobile, M&E Production, Music, Printing, Publishing & eBooks, Streaming, Television, Video Games & eSports – Go Global With Our Team!

Media & Entertainment

Media & Entertainment

The International Trade Administration’s Global Media & Entertainment (M&E) Team is dedicated to supporting U.S. M&E clients with licensing and trade services to expand in international markets. With export offices in over 100 U.S. cities and at 80 Embassies, our team offers international business development and creative sector connections to help you grow your digital business and sell and protect your Intellectual Property overseas. 

Whether you’re in the Digital Media, Film, Interactive & Mobile, M&E Production, Music, Video Games & eSports, Print, Publishing & eBooks, Streaming, MVoD, Television or Broadcast sectors, and Brand Licensing of M&E products - our team can help you Go Global! 

Industry Overview (Updated Dec 2020)

  • The U.S. Media and Entertainment (M&E) industry is the largest in the world at $660 billion (of the $2 trillion global market) - enduring an estimated $53B or 7.3% decline due to the pandemic.
  • The uptick in streaming services and subscriptions for digital media in 2020 has been a boon for the MVoD, Video Games and Music sectors, while live performance, touring and the gig economy have been forced to pivot or shutter, as physical continues its decline.
  • The M&E industry is comprised of businesses that produce, distribute and offer ancillary digital services and products for: the Motion Pictures, Television programs and Commercials along with Streaming Content, Music, Video and Audio recordings, Broadcast, Radio, Text and Book Publishing, eSports and Video Games sectors.
  • In 2018, total core copyright industries added 2.2 trillion dollars to the U.S. economy (accounting for 11.6%) and employed over 11.6 million workers. These  industries grew on average 5.23% a year, while the U.S. economy as a whole averaged 2.21% annually. 

Featured Events

Featured events for U.S. exporters in the media and entertainment industry.
Back of woman with braids playing video games
Expo Prado
September 9 - 18, 2022
Montevideo, Uruguay

The U.S. Embassy Pavilion will host and support a large display showcasing 20 U.S. videogame companies showcasing their company logo, a description of the game and a QR code to try/download/buy an “E” (Everyone) rated game.
NAB 2023
April 15-19, 2023
Las Vegas, NV

NAB Show is an entirely reimagined experience to help you discover the innovations and solutions driving the future of the industry across. Visit the International Trade Center to network with international buyers.

How Can We Help You Expand Your Exports?

Trade & Licensing Services
Our Specialists will work with you to determine markets, music trends, entry challenges, understanding copyrights in foreign countries, conduct background checks on potential partners, and more.
Media & Entertainment Events
Learn about Media & Entertainment events organized by the International Trade Administration.
Market Research & Resources
Resources and research tools for U.S. M&E businesses to international exports and licensing
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Trade Counseling
International Trade Specialists are available to discuss your company’s exporting needs. Locate an industry specialist near you.
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Our Services
From counseling, to matchmaking, to market intelligence, our global network of trade professionals - located throughout the United States and in nearly 80 countries - can help your firm expand your exports.

Media & Entertainment Market Intelligence

See our latest market intelligence related to the media and entertainment industry.
Market Intelligence
Qatar Information Technology e-Sports Market Opportunities

The e-sports market is booming and has a promising future in the Middle East’s

Audio-Visual Equipment Qatar Trade Development
Market Intelligence
Panama Media & Entertainment Opportunities

There are a range of opportunities in the country due to its growing economy, diverse population, and strategic location as a hub for international business.

Television Broadcasting Panama
Market Intelligence
Japan Music Market

Japan’s music market is the second largest in the world with total sales in 2022 of USD$2.4 billion; 66% of media is still purchased in physical formats.

Media and Entertainment Japan Trade Development