Gabon - Country Commercial Guide
Market Entry Strategy

Generalizes on the best strategy to enter the market, e.g., visiting the country; importance of relationships to finding a good partner; use of agents.

Last published date: 2022-08-10

There is a very small U.S. business community in Gabon, concentrated in the oil, infrastructure, telecommunications, and accounting sectors, which led to the creation of the American Business Association of Gabon (ABAG) in 2012.  However, ABAG activities declined dramatically as a result of the COVID-19 pandemic. 

Consulting with established U.S. firms in Gabon is often useful for interested U.S. investors.   

It is advisable to have a French-speaking representative or agent in Gabon to establish a market presence and business operations. 

Gabon is a member of the World Trade Organization (WTO), the Economic and Monetary Community of Central Africa (CEMAC / Communauté Economique et Monétaire de l’Afrique Centrale) and the CEMAC’s Bank of Central African States (BEAC / Banque des Etats de l’Afrique Centrale). 

Checking in with Embassy Libreville’s Economic Commercial section is always advisable as the market and economic conditions are in flux (see details below).