Argentina - Country Commercial Guide
Market Entry Strategy

Generalizes on the best strategy to enter the market, e.g., visiting the country; importance of relationships to finding a good partner; use of agents.

Last published date: 2021-11-09

All import channels are available in Argentina: agents, distributors, importers, trading companies, subsidiaries, and branches of foreign firms. U.S. companies exporting to Argentina typically market their products and services through Argentine agents, representatives, and distributors. Companies intending to export to Argentina need to ensure that their partners fulfill all import requirements before shipping any product and must be careful to follow all regulations precisely. Please contact the U.S. Commercial Service in Argentina for advice regarding the import process. Some key points:

  • Close personal relationships are important. The U.S. Commercial Service can help U.S. firms identify good business partners.
  • Marketing and promotion are important. Companies traditionally benefit by exhibiting their products or services at local and regional trade shows, as well as at U.S. trade shows attended by Argentine buyers. The U.S. Commercial Service brings Argentine buyers to key trade shows in the United States and facilitates B2B matchmaking, in person and virtually. The U.S. Commercial Service also helps organize events for U.S. firms wishing to launch a new product or showcase their know-how in Argentina.
  • Protect your intellectual property and engage with qualified lawyers and local professionals as part of the process of signing contracts related to distribution, representation and partnership, or in connection with any large transaction.

The U.S. Commercial Service in Argentina provides a wide range of services to help U.S. companies enter the market and expand operations in the country.