Serbia - Country Commercial Guide
Labeling/Marking Requirements

Overview of the different labeling and marking requirements, including any restrictive advertising or labeling practices and where to get more information.

Last published date: 2021-03-08

Serbia’s marking and labeling requirements are fully harmonized with those of the EU. U.S. exporters should consult with their Serbian importer prior to shipping any product that will enter the local market.

All imports into Serbia must contain the following: the name of the product, full address of the producer or importer, country of origin, net quantity/weight/volume, ingredients, manner of storage (transport, use of maintenance), and pertinent consumer warnings. Technically complicated products must be accompanied by instructions on use, the manufacturer’s specifications, a list of authorized maintenance offices, warranty information and period, and other applicable data. All information must be in Serbian and affixed to (or accompanying) each product before customs clearance. Some industrial non-food products, when it is prescribed by Serbian technical regulations, should also be affixed with Serbian conformity mark (so called 3A). For products covered by European directives, this conformity mark will be used instead of European CE marking until the accession to the EU.

Specific labeling regulations applying to food are regulated by the Rulebook on Declaration, Labeling and Advertising of Food (RS OG No. 19/17 and 16/18) more closely defines the general principles, requirements and responsibilities governing food information in the Republic of Serbia. The Rulebook is available only in Serbian.

Food business operators must ensure that particulars such as name of the food, expiration date, and special storage conditions and/or conditions of use, and name and address of the business also appear on the external packaging in which pre-packaged foods are displayed on store shelves. According to this regulation, a label also must contain a nutrition declaration that states the food’s caloric value and amounts of fat, saturated fat, carbohydrates, sugars, protein, and salt. All foods must be labeled in Serbian. Details are available at Food and Agricultural Import Regulations and Standards Report (pdf).