Kyrgyzstan - Country Commercial Guide
Kyrgyz Republic - Selling Factors & Techniques
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Products sold in Bishkek tend to be marketed in Russian and Kyrgyz. There is a mandatory requirement for all advertisements to be in the Kyrgyz language. Due to the widespread use of the Russian language, however, companies usually advertise in both languages.

Trade Promotion & Advertising

A full range of advertising opportunities is available via print media, radio, television, billboards, promotional goods and sponsorship of events. Several local agencies can handle advertising campaigns.


The Kyrgyz Republic’s VAT is currently 12 percent. There is also a sales tax of 1 percent  for trade activity and 2 percent  for all other business. For companies that are not obligated to pay VAT, sales taxes are a bit higher – 2 percent  for trade activity, and 3 percent  for all other business. Leasing companies are exempt from VAT and sales tax, and receive a preferential income tax rate of 5 percent. Depending on economic conditions and increased demand, the government may temporarily cancel  VAT for certain products. Since 2022, foreign companies providing digital services without using a domain name or IP address registered in the Kyrgyz Republic must pay VAT on income from their services. According to the State Tax Service of the Kyrgyz Republic 42 companies (including  streaming services, software developers and others) have registered online as tax payers (, though data through 2022 shows few have begun submitting taxes to the Kyrgyz budget. 

Sales Service/Customer Support

Consistent, friendly customer service is still a relatively rare phenomenon in the Kyrgyz Republic, but the service in Bishkek is improving. Any firm offering reliable customer and after-sales service stands to benefit in the local marketplace.


Local Professional Services

Firms providing professional services include:


Grant Thornton

Mr. Armen Vanyan, Managing Partner

125/1, Toktogul str. Avangard Business Center, 5th floor


Kyrgyz Republic

Phone: +996 (312) 97 94 90


Ernst & Young Audit LLC

125/1, Toktogul str. Avangard Business Center, Offices 309-310


Kyrgyz Republic

Phone:  +996 (312) 90 70 90 (Bishkek Office)


PricewaterhouseCoopers Bishkek LLP

125/1, Toktogul str. Avangard Business Center, Tower B, Office 404


Kyrgyz Republic

Phone: +996 (555) 51 52 34  



Office 201, 21 Erkindik Blvd

Bishkek 720040

Kyrgyz Republic

Phone: +996 (312) 62 33 80


For a list of legal services providers, please see the U.S. Embassy website:

Principal Business Associations

The American Chamber of Commerce (AmCham), the International Business Council (IBC), and the JIA Business Association are leading organizations that represent hundreds of international and local companies from diverse industries. All associations are members of different platforms that assist with business and government dialogues, including the Investment Council under the Government and the Business Council under the Parliament. AmCham and IBC accept U.S. companies as members. For more information, please visit and

Limitations on Selling U.S. Products and Services

There are no restrictions on selling U.S. products, though all products must conform to Kyrgyz and EAEU standards and regulations.