Greece Country Commercial Guide
Learn about the market conditions, opportunities, regulations, and business conditions in greece, prepared by at U.S. Embassies worldwide by Commerce Department, State Department and other U.S. agencies’ professionals
Market Challenges
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  • Significant competition from Greece’s traditional trading partners — Italy, Germany, France, the U.K., and the Netherlands:
     
  • EU suppliers have duty-free status and proximity to the Greek market (lower transportation costs and faster service). Additionally, many projects are financed by EU loans and must be awarded to entities based in the EU.
     
  • Competition in many industry sectors in Greece can be characterized as oligopolistic, making it difficult for new entrants to penetrate the market.
     
  • The public sector share of GDP exceeds 48%. Public procurement is consequently an important component of the commercial landscape. The Government of Greece prefers, and often requires, foreign bidders to partner with Greek companies.
     
  • Businesses face frequent changes to the tax and regulatory environment.
     
  • Despite being a signatory to the OECD Anti-bribery Convention, Transparency International’s Annual Perception of Corruption Index for 2024 ranked Greece 59 out of 180 countries surveyed.
     
  • U.S. exporters in some sectors continue to face some barriers to entry and other challenges navigating both EU and local requirements. In several industries such as pharmaceuticals, telecommunications, legal services, and government procurement, these barriers are more pronounced in some member states than others.
     
  • EU legislation generally takes two forms. “Regulations” have mandatory language and are directly applicable in member states when implemented. “Directives” provide a general framework and must be “transposed” into national legislation at the member state level. Differences in how directives are transposed in Greece and other member states complicate compliance for U.S. companies doing business in the EU. Industry has periodically raised concerns over perceived onerous regulations and high compliance costs.

 

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Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

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The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

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