Sudan - Country Commercial Guide

Describes what a company needs to know to take advantage of e-commerce in the local market and covers prominent B2B websites.

Last published date: 2021-02-13

Assessment of Current Buyer Behavior in Market

There are no government policies, initiatives, nor incentives to support online business.

Electronic commerce is in its infancy in Sudan and is rarely used but has picked up during the COVID-19 pandemic.  Internet connections are slow, expensive, and unreliable.

Local eCommerce Sales Rules & Regulations

The government has not adopted any policies addressing online businesses.

The digital infrastructure in Sudan requires significant investment.  Internet connections are slow and unreliable.  Sudan has a largely cash-based economy, but electronic debit machines are beginning to appear at some Sudanese businesses.  However, electronic payment capabilities would create a significant challenge for most potential consumers, especially in underserved sections of rural Sudan.