New zealand Country Commercial Guide
Learn about the market conditions, opportunities, regulations, and business conditions in new zealand, prepared by at U.S. Embassies worldwide by Commerce Department, State Department and other U.S. agencies’ professionals
Market Opportunities
Last published date:

Approximately 92% of New Zealand’s freight (by weight) is transported by road. Rail infrastructure upgrades are underway, including line and locomotive improvements, which will aid in moving goods from regional areas to main port cities (Auckland, Tauranga, Wellington, and Lyttelton). In September 2024, the New Zealand Government announced a National Land Transport Program, committing about US$20 billion to state highway infrastructure from 2024 to 2027.

New Zealand industries are open to innovative technologies that reduce costs and boost productivity, especially in agribusiness, the leading sector, where mechanization and digital tech enhance farm output.  The market size is ideal for new-to-export companies and testing new-to-market products.