Overview
BiH’s fragmented public sector is the largest customer for IT equipment and services in BiH. It is followed by the financial sector and the telecommunications sector. Retail sales are also recording growth due to the expansion of shopping malls and retail stores. While IT spending in the financial and telecommunications sectors will likely continue to grow, the largest share of prospects and opportunities will remain in the public sector due to BiH’s myriad government offices, agencies, and government-owned companies.
According to the BiH Customs Agency, in the past four years BiH imported over $50 million of U.S. information technology equipment. Many major U.S. companies have established a full-time presence in the market, either directly or through an authorized network of resellers and distributors, including Cisco, HP, Microsoft, Oracle, IBM, Intel, and Dell.
Leading Sub-Sectors
- IT services
- Hardware sales
- Software, including Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) solutions
- Broadband infrastructure
Opportunities
Information Technology Equipment and Services including computer software and IT equipment, as well as services to supply BiH’s government-owned companies, retail operators, and financial and telecommunications sectors. Generally, the government, private and public companies, and commercial banks are highly receptive to U.S. computer technology. Local experts predict strong spending in the IT/cyber security and data protection segments in the coming years. As more customers implement integrated product solutions for security and protection, corresponding services that follow the same model are likewise in demand. There is also growing interest in shifting existing systems and services to the cloud, and data storage and management.