Market Entry Strategy
Market Entry StrategyGeneralizes on the best strategy to enter the market, e.g., visiting the country; importance of relationships to finding a good partner.
Last published date: 2022-08-01
All market entry strategies are suitable for Estonia. Many U.S. companies enter the market through their subsidiaries in Finland. U.S. firms can overcome competition from Scandinavian companies by offering high-quality products and services at competitive prices and locally based after-sales support.