Generalizes on the best strategy to enter the market, e.g., visiting the country; importance of relationships to finding a good partner; use of agents.
To successfully enter Tanzania market, it is important to understand a bit of the country’s culture and what drives the purchase decision. Regional markets are not so different from the national market as the taste and preferences are almost the same across the country.
Working through agents/distributors is a good way to start which could save you huge sums of money investing in distribution channels and capital. Investigating government tenders with a local partner is another great way to enter the market. The government is regularly advertising tender contracts through its portal and local newspapers.
Joint ventures and franchises are also common in Tanzania. Several U.S. firms have partnered with local businesses to distribute their product/services.
Tanzania Revenue Authority (TRA) is responsible for calculating all import duties and issuing an exemption on imports as described by law. For those companies wishing to register their business in Tanzania, they must follow the registration processes as defined by the Registration and Licensing Agency (BRELA).
Other permits can be accessed through Tanzania Investment Center (TIC) portal.