Montenegro has established a legal framework for e-commerce, including the E-Commerce Law (2004), the Electronic Document Law (2008), and the Electronic Signature Law (2005). These laws promote the secure and efficient use of electronic communications by defining requirements for certain types of electronic signatures and regulating the issuance of signature certificates. PayPal has been available in Montenegro since 2014, but its use remains limited to domestic transactions.
Montenegro will join the Single Euro Payments Area (SEPA) in October 2025, simplifying euro-denominated cross-border payments for both individuals and businesses. In February 2025, the government adopted the first legal framework for cryptocurrencies and digital assets, integrated into its anti-money laundering legislation, requiring crypto service providers to register with the government. Public procurement has been digitalized through a mandatory e-procurement platform (EPPS) since 2021, aligning with EU standards.
E-commerce activity continues to grow, supported by rising internet penetration and consumer awareness. Online sales account for about 6.4% of Montenegro’s retail market and are projected to reach 9.6% by 2028. The range of business-to-customer platforms has expanded in recent years to include banking services, bill payments, consumer goods, and grocery delivery. However, challenges remain, such as limited delivery infrastructure and a strong reliance on cash-on-delivery payments, which slow the shift toward fully digital transactions. The government considers the further development of the digital economy a national priority, with ongoing initiatives aimed at improving infrastructure, expanding cashless payment options, and encouraging innovation in fintech, e-commerce platforms, logistics, and blockchain applications.