Ecuador Country Commercial Guide
Learn about the market conditions, opportunities, regulations, and business conditions in ecuador, prepared by at U.S. Embassies worldwide by Commerce Department, State Department and other U.S. agencies’ professionals
Import Requirements and Documentation
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All importers must register with the Ecuadorian Customs Service (SENAE) as well as obtain a company tax number (RUC) issued by the Ecuadorian Internal Revenue Service (SRI).  

The following documentation is required to import products into Ecuador:   

  • Commercial invoice 
  • Original or copy of the bill of lading or airway bill 
  • Insurance policy in accordance with the Insurance Law 
  • Tax registration number (RUC) 
  • A certificate of origin when applicable (to qualify for tariff preferences when available) 
  • INEN-1 certificate (standards compliance), when applicable 
  • Other documentation that the General Direction of Ecuador’s National Customs Service (SENAE) or the Foreign Trade Committee considers necessary for the control of the operation and verification of compliance with the corresponding regulations 

In addition to the documents listed above, shipments must include detailed weight information, including individual gross and net weight of each product.  Special labeling in Spanish is often required.  

When the merchandise arrives in Ecuador, SENAE will authorize the payment of duties, and the release of the goods, using a virtual platform called “Ventanilla Unica” (“Single Window”) where all the documentation is submitted.  It is advisable to use a specialized customs agent for this process.  SENAE uses ECUAPASS software for customs clearances.  ECUAPASS is required to clear all shipments entering Ecuador.  An electronic signature or token is also required for submissions in ECUAPASS and must be obtained with the Central Bank in Ecuador (BCE). 

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Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

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The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

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