Global Cybersecurity Week: May 6-10, 2024
Global Cybersecurity Chats
U.S. cybersecurity solutions providers are invited to join the U.S. Commercial Service’s Global Cybersecurity Chats Monday, May 6th through Friday, May 10th in San Francisco, CA.
Register for your 20-minute roundtable Global Cybersecurity Chat with our U.S. Embassy Cybersecurity Trade Experts from 10+ markets. Discuss international growth opportunities, leads, and market entry strategies for a customized global growth plan. The U.S. Department of Commerce’s global team is here to support you on your international business endeavors!
Who We Are
The U.S. Commercial Service, part of the Department of Commerce, is the U.S. government’s largest global business development arm, operating in 106 offices across the United States and 122 offices in the 79 markets through out U.S. Embassies and Consulates. In 2022, we assisted over 51,00 American companies, helping them achieve a remarkable $131 billion in global sales.
Working with American cybersecurity companies globally is a top priority for us and we have cybersecurity experts based in all 79 markets. Our experts keep up to date on cybersecurity regulations, local events, and opportunities for American cybersecurity companies. Our cybersecurity team also collaborates with the Department of Defense’s Defense Innovation Unit and the Department of Homeland Security’s Silicon Valley Innovation Program.
How Global Chats Work
Once you have registered our team will reach out to schedule a time for your in-person Global Cybersecurity Chat to take place in San Francisco the week of May 6th.
On the day of your Chat, you will provide a quick overview of your company and international goals to our 10+ cybersecurity Experts. Each will provide market-specific feedback and actionable recommendations for your market entry and expansion.
Which Markets will be Represented?
U.S. Embassy Cybersecurity Experts from the following markets will participate in the Global Chats program.
Scroll down for a quick cybersecurity market snapshot from these markets.
For more information, please email
Ludwika.Alvarez@trade.gov, U.S. Commercial Service – San Francisco
Joanne.Vliet@trade.gov, U.S. Commercial Service – San Jose
Samantha.Feder@trade.gov, U.S. Commercial Service - Boston
*There is no fee to participate. Pre-registration required.
*Countries are subject to change.
*Products and services must be at least 51% U.S. origin content, meaning the product is made in the USA, assembled in the USA, etc. For services, a minimum of 51% content that originates from the U.S.
To learn more about international cybersecurity markets, please select one of the tabs below.
*= Participating in 2024 Global Program
| Market | Australia |
| Growth of the Cyber Market | The Australian cybersecurity market is growing at over 8% annually and is projected to reach $5.8 billion by 2024 (Causticizer). Growth can be attributed to emerging digital threats, increased exposure to cyber risk, corporate reaction to increased regulation of cyber risk, and business evolution to consolidate a digital business strategy. |
| Government Posture | The Australian government considers the cybersecurity sector vital to the economy. The Australian government’s cyber security capabilities are housed under the Australian Cyber Security Centre (ACSC) umbrella which works with the government and cyber businesses to reduce risk. |
| Top Line Advice | Australian companies will buy from U.S companies direct. Australian government will expect to either purchase through a local partner or via a local subsidiary. Support is key to success in the local market. |
| Top Cyber Events | AUSCERT 2024 May 21 - 24, 2024 MILCIS2024 November 14 - 16, 2024 Australian Cyber Conference March 25 - 27, 20 |
| Top Cyber Associations | Australian Information Security Association AustCyber |
| Country Contact | Duncan.Archibald@trade.gov Commercial Specialist, U.S. Consulate General, Sydney |
| Market | Brazil |
| Growth of the Cyber Market | Expected annual growth rate is 10.3%, resulting in an estimated market value of US$5.46 billion by 2029. As digitalization and network infrastructure expands, companies in the country are investing in cybersecurity solutions due to a resulting rise in cyber-attacks and data breaches. |
| Government Posture | The Brazilian government established the National Cybersecurity Policy in December 2023. The policy seeks cooperation between various entities in matters of cybersecurity. There is continuous demand for cybersecurity professionals. |
| Top Line Advice | U.S. cybersecurity technology has an excellent reputation in the local market, with several firms already established in the market. U.S. firms must have a subsidiary or local partner to sell or bid in the public sector, and relationship building is critical for success in the market. Priority sectors include finance, healthcare, government, and energy. |
| Top Cyber Events | IAM Tech Day LATAM 2024, April 10, 2024 Cyber Security Summit, October 28-29, 2024 CISO Brazil, May 14-15, 2024 Security Leaders National Event, October 2024 |
| Top Cyber Associations | Brazilian Association of Software Companies (ABES) Brazilian Association of Information and Communication Technology Companies (Brasscom) |
| Country Contact | Patricia.Marega@trade.gov Commercial Service, U.S. Consulate General, Sao Paolo |
| Market | Canada |
| Growth of the Cyber Market | The Canadian cyber security market is expected to reach USD 21.83 billion by 2029. Cyber-attacks continue to disrupt the market, making security a top concern and driving rapid industry growth. However, firms are struggling to find skilled laborers in the field. |
| Government Posture | The Canadian government is the largest procurer of cybersecurity technology in the country, and also supports the private cybersecurity sector through investments, training, and policy. The National Cyber Security Strategy and the National Cyber Security Action Plan outline plans to protect Canadians. |
| Top Line Advice | Canada offers opportunities in the private and public sectors. Companies should build their networks across the country, have representation, and focus on clients’ specific business needs as there is intense competition in the market. Companies must be listed on the Cyber Security Procurement Vehicle (CSPV) if targeting the federal government. |
| Top Cyber Events | Cybereco April 23-25 2024 CIS 2024 April 30-May 1 2024 InCyber Forum North America October 25-26 2024 |
| Top Cyber Associations | Canadian Centre for Cybersecurity National Cybersecurity Consortium Technation |
| Country Contact | Tracey.Ford@trade.gov Commercial Service, U.S. Embassy, Ottawa |
| Market | Chile |
| Growth of the Cyber Market | In 2023, the Chilean cybersecurity market reached $150 million and is projected to reach $293 million by 2028. The Chilean market has a medium level of cybersecurity maturity in the international stage, and while it is a leader in digitalization in Latin America, it lacks an estimate 28,000 cybersecurity experts to meet the public and private sector demands. |
| Government Posture | Chile exhibits strong cybersecurity policy but falls behind on technical measures. Because of this, the Boric administration is prioritizing cybersecurity, as detailed in the National Cybersecurity Policy 2023-2028. |
| Top Line Advice | Partner with a local representative or have a local presence in the market. Adapt costs to the Latin American market. Establish good connections with the public and private sectors. |
| Top Cyber Events | Cybersecurity Bank and Government, March 12th, 2024 IDC Digital Strategy and Cybersecurity Roadshow Chile, September 12th, 2024 |
| Top Cyber Associations | Alianza Chilena de Ciberseguridad Asociacion Chilena de Ciberseguridad |
| Country Contact | Macarena.Marin@trade.gov Commercial Service, U.S. Embassy, Chile |
| Market | Czech Republic |
| Growth of the Cyber Market | The activities of state-sponsored cyber actors and cybercriminal groups represent the greatest threat to the Czech Republic’s cybersecurity, with common attacks including phishing, spear-phising, vishing, fraudulent emails, and attacks on availability. Revenue is expected to grow 11 percent annually, reaching $549 million in 2028. |
| Government Posture | The Czech government has made significant progress in strengthening the country’s cybersecurity posture. The National Office for Cyber and Information Security (NUKIB), created in 2016, is the key player protecting Czech cyberspace. NUKIB has prepared a draft Cybersecurity Act in response to the EU NIS2 security directive requirements which will take effect in fall 2024. |
| Top Line Advice | The draft Cybersecurity Act will expand the number of regulated entities from 400 to more than 6000 and includes a supply chain security mechanism for ICT infrastructure. The law will likely prompt newly regulated entities to increase investment in cybersecurity, creating opportunities for cybersecurity suppliers and service providers. |
| Top Cyber Events | Prague Cybersecurity Conference, March 19 - 20 ISSS Hradec Kralove May 13 - 14, 2024 ISS World Europe, Prague June 4-6 2024 Future Forces Forum/Future of Cyber October 16-18, 2021 |
| Top Cyber Associations | Defense and Security Industry Association of the Czech Republic (DSIA) |
| Country Contact | Veronika.Novakova@trade.gov Commercial Service, U.S. Embassy, Prague |
| Market | El Salvador |
| Growth of the Cyber Market | Revenue is estimated to grow to US$49.97 million by 2028. The government plans to transform the country into a technology hub and has eliminated taxes and tariffs for new technology/innovation investments for 15 years. In August 2023, El Salvador and Google announced a US$500 million seven-year strategic partnership. |
| Government Posture | El Salvador’s National Cybersecurity Policy was approved in May 2022, and lays out criteria to develop cybersecurity capacities. A cybersecurity strategy and law is expected within 2024. In November 2023, the U.S. and El Salvador signed a Joint Statement on Shared Digital Policy Priorities. |
| Top Line Advice | The government is moving quickly to advance their cybersecurity posture, now is the time to position your company as a potential partner. To participate in public bids or sell to the public sector, companies must operate in El Salvador or have a local presence or partner in the market. Participation in public bids is only recommended if a project is financed with international funds- otherwise expect potentially long delays in payment. |
| Top Cyber Events | Cyber Tech Expo October 25 2024 Innovation Week November 6-10 2024 |
| Top Cyber Associations | American Chamber of Commerce Cybersecurity Committee Salvadoran Chamber of IT CASATIC Salvadoran Chamber of Industry |
| Country Contact | Office.SanSalvador@trade.gov Commercial Service, U.S. Embassy, El Salvador |
| Market | Germany |
| Growth of the Cyber Market | German businesses have been investing more in cybersecurity solutions, especially small and medium-sized enterprises and local governments who are particularly vulnerable to cyber-attacks. The following sectors are expected to invest heavily in cyber security solutions: Banking, manufacturing, government, transportation, and wholesale. Customers are primarily interested in the following solutions: Cloud security, zero-trust networks, and IoT solutions. |
| Government Posture | The Cyber Security Strategy for Germany 2021 describes the fundamental, long-term orientation of the Federal Government’s cyber security policy and addresses developments in the field of digitalization in business, science and civil society. |
| Top Line Advice | Cybersecurity solutions must comply with local regulations like the EU and GDPR. Establish a presence in Germany and participate in key events and conferences in the cybersecurity sector. Please note that sales do not happen overnight – German companies are known for their conservative decision-making. |
| Top Cyber Events | It-sa Nuremberg, October 22 - 24, 2024 |
| Top Cyber Associations | Teletrust Bitkom |
| Country Contact | Doris.Groot@trade.gov Commercial Service, U.S. Consulate, Munich Tobias.Wester@trade.gov Commercial Service, U.S. Consulate, Frankfurt |
| Market | India |
| Growth of the Cyber Market | The projected size of the Indian Cybersecurity Market is USD 4.70 billion in 2024, with anticipated growth of 18.33% during the forecast period (2024-2029). Key industry sectors propelling cybersecurity growth include banking, healthcare, insurance, capital markets, and critical information infrastructure segments like energy, oil, gas, defense, transportation, and telecommunications. |
| Government Posture | In August 2023, the Government of India passed the Digital Personal Data Protection Act 2023. The bill aims to protect the privacy of Indian citizens and safeguard personal data in the context of a globally interconnected digital economy. |
| Top Line Advice | The major ICT centers in India are Bengaluru (also known as the Silicon Valley of India), Hyderabad, Chennai, New Delhi, Gurugram, Mumbai, and Pune. India has a well-organized distribution system and several established global ICT distributors. ICT companies can sell their products directly and through local partners, including system integrators and value-added resellers. |
| Top Cyber Events | DSCI’s Annual Information Security Summit, December 2024 DSCI’s Financial Security Conclave, May 2024 Gartner’s IT Symposium, November 2024 |
| Top Cyber Associations | National Association of Software and Services Companies Data Security Council of India Internet and Mobile Association of India Confederation of Indian Industry |
| Country Contacts | Theodare.Immanuel@trade.gov Commercial Service, U.S. Embassy, New Delhi |
| Market | Indonesia |
| Growth of the Cyber Market | The Indonesian cybersecurity market is projected to reach $4.21 billion USD by 2029. With a score of 38.96 points, Indonesia has the third lowest cybersecurity index score among G20 countries. 22% of cyber attacks in Indonesia hit government institutions, with common attack activities including data forgery, cyber terrorism, deface, cracking, and skimming. |
| Government Posture | Indonesian policymakers are racing to enhance the country’s cybersecurity laws. National Cyber and Crypto Agency (BSSN) is responsible for cybersecurity and encryption for many government functions. BSSN has also launched the Cyber Threat Intelligence Program (CTIP) to strengthen Indonesian security against cyber threats. |
| Top Line Advice | U.S. cybersecurity companies are trusted in Indonesia. Engage with local stakeholders in cybersecurity. Create brand awareness and find local partners by participating in local trade events. |
| Top Cyber Events | IIXS The 6th Indonesia Internet Expo & Summit August 12-14 2024 IndoSec August 27-28 2024 Indo Security Expo & Forum September 18-20 2024 |
| Top Cyber Associations | National Cyber and Crypto Agency (BSSN) The Indonesian Cyber Media Association Indonesia Cyber Security Independent Resilience Team (CSIRT.ID) |
| Country Contact | Yulie.Tanuwidjaja@trade.gov Commercial Service, U.S. Embassy, Jakarta |
| Market | Japan |
| Growth of the Cyber Market | Endpoint security and ID management markets have grown significantly due to increased telework from the pandemic. Ransomware incidents and growth in online banking have prompted stricter cybersecurity measures and increased investment in the industry. |
| Government Posture | The government of Japan has recently focused on cybersecurity. The National Security Strategy (NSS) of Japan has identified the need to improve cybersecurity response capabilities and secure use of infrastructures in cyberspace. Critical infrastructures include aviation, rail, finance and electricity. |
| Top Line Advice | U.S. cybersecurity solutions are generally well received in Japan. Developing client relationships that lead to sales will take time and perseverance. Establishing presence in the local market provides significant advantage, especially by finding a partner/distributor. Providing marketing materials in Japanese is recommended. |
| Top Cyber Events | Security Days Tokyo March 12-15 2024 Interop Tokyo 2024 June 12-14 2024 |
| Top Cyber Associations | Information-technology Promotion Agency (IPA) JP CERT Coordination Center |
| Country Contact | Yasue.Morimoto@trade.gov Commercial Service, U.S. Embassy, Tokyo |
| Market | Malaysia |
| Growth of the Cyber Market | The Malaysian cybersecurity market has an anticipated annual growth rate of 14% from 2022 to 2026, when the market is expected to reach about US$1.4 billion. This growth is driving investments and opportunities within the Malaysian cybersecurity sector. |
| Government Posture | The Malaysia Cybersecurity Strategy (MCSS) 2020-2024 outlines a comprehensive cybersecurity plan. Aligned with this, Malaysia has a National Cyber Security Policy providing a framework to address cybersecurity challenges. The government prioritizes 11 key sectors including defense, energy, and finance. |
| Top Line Advice | Establishing the National Cyber Security Agency (NACSA) underscores the government’s commitment to centralizing and coordinating cybersecurity efforts. The Malaysian government also drafts and implements cybersecurity bills. These multifaceted initiatives signify Malaysia’s dedication to fortifying its cybersecurity posture. |
| Top Cyber Events | Ransomware Resilience 2024 March 4-5 2024 CyberSecMalaysia Conference 2024 May 29 2024 |
| Top Cyber Associations | National Tech Association of Malaysia (PIKOM) ISACA Malaysia Chapter, Cybersecurity Malaysia |
| Country Contact | Kisok.Kumar@trade.gov Commercial Service, U.S. Embassy, Kuala Lumpur |
| Market | Mexico |
| Growth of the Cyber Market | Revenue in the Cybersecurity market is projected to reach US$2.16bn in 2023. Revenue is expected to show an annual growth rate (CAGR 2023-2028) of 8.11%, resulting in a market volume of US$3.19bn by 2028. |
| Government Posture | A country-wide cybersecurity strategy and agency are not present in Mexico. The Federal Government has not prioritized cybersecurity as an essential issue. The government developed a National Cyber Security Strategy in 2018, however, its implementation has been slow and uneven. |
| Top Line Advice | The market is highly competitive, with a strong presence of U.S. and Israeli firms. Local firms prioritize well-known names and a local presence. Success in the Mexican market requires a strong brand presence, local support, and brand awareness. |
| Top Cyber Events | InfoSecurity Mexico, October 22-23, 2024 |
| Top Cyber Associations | Mexican Internet Association Cybersecurity Committee American Chamber of Commerce Cybersecurity Committee Mexican IT Association Cybersecurity Committee |
| Country Contact | Adriana.Carrillo@trade.gov Commercial Service, U.S. Embassy, Mexico City |
| Market | Nigeria |
| Growth of the Cyber Market | The growth of cybersecurity in Nigeria has continued to develop around major interacting and exclusive catalysts, including the proliferation of internet usage, banking and FinTech services, eCommerce, and the notoriety of the country as a major base used by online scammers. |
| Government Posture | The government enacted the Nigerian cybercrime bill into law in 2015. Various agencies, including the National Information Technology Development Agency (NITDA) and the Nigeria Police Force National Cybercrime Centre (NPF-NCCC), play key roles in formulating and implementing cybersecurity policies. |
| Top Line Advice | As the emergence and widespread adoption of Artificial Intelligence (AI) has added new dimensions to the cybersecurity landscape, a proper product-market fit will be necessary as this will help cybersecurity professionals tailor their technology to the needs of the market while also understanding how other solution providers rank or play in the Nigerian cyberspace. |
| Top Cyber Events | SECUREX West Africa, May 7 - 9 2024 Cyber Secure Nigeria Conference, July 2024 |
| Top Cyber Associations | Cyber Security Experts Association of Nigeria (CSEAN) Information Systems Audit and Control Association (ISACA) |
| Country Contact | Ambrose.Thomas@trade.gov Commercial Service, U.S. Embassy, Lagos |
| Market | Philippines |
| Growth of the Cyber Market | The Philippine cybersecurity market is expected to grow by 13.11% to $387.10 million by 2028. Critical infrastructure sectors include Business Process Outsourcing (BPO), Government, Banking and Finance, and Energy. |
| Government Posture | As the Philippine government moves towards digital transformation, laws and policies have been put in place in recognition of the importance of cybersecurity.The National Cybersecurity Plan 2023-2028 is expected to be approved in early 2024. |
| Top Line Advice | A few significant players dominate the local market, mainly from the U.S.. Building brand awareness is crucial for new entrants to the local market. Find a local partner, agent, or distributor, especially when bidding on a government tender. |
| Top Cyber Events | Cybersecurity Awareness Month (October) |
| Top Cyber Associations | U.S.-Philippines Joint Cyber Security Working Group (JCSWG) IT & Business Process Association of the Philippines (IBPAP) Philippine Software Industry Association (PSIA) National ICT Confederation of the Philippines (NICP) |
| Country Contact | Easter.Villanueva@trade.gov Commercial Service, U.S. Embassy, Manila |
| Market | Poland |
| Growth of the Cyber Market | The cybersecurity market in Poland was valued at $1.44 billion in 2023 and is expected to grow up to $1.91 billion in 2028. The high demand for cybersecurity solutions is related to high level of digitization of business and public administration, according to Polish cybersecurity report 2023-2028. |
| Government Posture | The Ministry of Digitization is the main institution responsible for developing and supervising digital policy. The main objective of the country is to ensure cybersecurity in the country to protect national digital infrastructure, guard citizen’s data and promote cybersecurity awareness and skills. |
| Top Line Advice | It is essential to have a local representative in the market, especially if the company is willing to cooperate with public entities. The Polish market is highly competitive, with most global and international technology players having a direct presence in the country and many specialized domestic companies. |
| Top Cyber Events | Advanced Threat Summit, November 2024 Country 2.0, March 2024 The Hack Summit, October 2024 |
| Top Cyber Associations | Digital Poland Foundation Govtech Poland |
| Country Contact | Joanna.Bereza@trade.gov Commercial Service, U.S. Embassy, Warsaw |
| Market | Singapore |
| Growth of the Cyber Market | Singapore’s cybersecurity market was worth US$1.3-1.5 billion in 2022 and is estimated to reach US$2-2.5 billion by 2026. Critical sectors driving growth include banking, health care, and IT. The cost of data breaches increased by 13 percent from 2020 to 2022. Decision-makers are willing to consider cybersecurity solutions from global providers in data protection and security. |
| Government Posture | Singapore has various agencies with a cybersecurity focus providing opportunities for U.S. cybersecurity companies, including the Cyber Security Agency (CSA) and the Government Technology Agency (GovTech). There are also multiple avenues to work with the Ministry of Defense. |
| Top Line Advice | Find the right business partner(s) for your requirements and with appropriate capabilities and develop good relationships with industry stakeholders. Promotion through events and publications is effective. There is a robust ecosystem of tech startups to collaborate with, and local cyber companies are developing strengths and global ambition. |
| Top Cyber Events | TechX Summit 2024 October 22-23 2024 2024 GovWare October 15-17 2024 2024 Singapore International Cybersecurity Week October 15-17 2024 |
| Top Cyber Associates | Association of Information Security Professionals SGTech Cybersecurity Chapter Singapore Computer Society Cybersecurity Chapter |
| Country Contacts | Amelia.Yeo@trade.gov Commercial Service, U.S. Embassy, Singapore |
| Market | Spain |
| Growth of the Cyber Market | Spain ranks as the third most cyber attacked country in the world and is the most targeted country in Europe. Therefore, the market is receptive to cybersecurity solutions. Revenue is expected to reach an annual growth rate of 9.08% between 2024-2028, with market value expected to exceed US$4.19bn by 2028. |
| Government Posture | In partnership with the U.S. Department of State, the Spanish Ministry of the Interior developed a joint project to create a tool addressing challenges posed by ransomware. Through the Government’s adoption of “Digital Strategy 2026”, over US$1bn is earmarked for the National Cybersecurity Plan. In total, the Spanish Government’s Recovery, Transformation, and Resilience Plan will invest $17.25 billion. |
| Top Line Advice | Major technology companies such as AWS, IBM, Microsoft, Google, and Oracle have all announced plans to develop proprietary data centers around Spain. It is essential to develop local partnerships and to follow EU regulations. Understanding the impact of all new regulations on technology and cybersecurity solutions is crucial to ensure compliance or risk fines of up to 4 percent of global turnover. |
| Top Cyber Events | Mobile World Congress February 26-29 2024 IOT Solutions World Congress May 21-23 2024 Smart City Expo November 5-7 2024 |
| Top Cyber Associations | INCIBE |
| Country Contact | Jesus.Garcia@trade.gov Commercial Service, U.S. Embassy, Madrid |
| Market | South Korea |
| Growth of the Cyber Market | According to the Korea Information Security Industry Association, the South Korean cybersecurity market was estimated to reach $4.4 billion in 2022, a 24 percent increase over 2021. The expansion of cloud computing, the multiplication of digital devices, and the increased threats with sophisticated technologies, like AI, are expected to contribute to the growth of the cybersecurity market. |
| Government Posture | In September 2023, the Korean government announced new national initiatives to accelerate the promotion of its cybersecurity industry. According to the plan, the government will invest $827 million to form security industry clusters, support cybersecurity startups, and increase national R&D in the sector. |
| Top Line Advice | Foreign cybersecurity companies must understand unique local verifications such as the Korea Cryptographic Module Validation Program (KCMVP) and the Security Function Test Report required by the Korean government. You should also partner with local companies that maintain existing sales networks in private/public sectors . |
| Top Cyber Events | SECON & eGISEC, April 2024 International Security Conference, October 2024 |
| Top Cyber Associations | Korea Information Security Industry Association (KISIA) |
| Country Contact | ChanHyuk.Kim@trade.gov Commercial Service, U.S. Embassy, Seoul |
| Market | Thailand |
| Growth of the Cyber Market | In early 2023, the U.S. was Thailand’s largest export market. The cybersecurity market in Thailand is expected to grow an average of 12.5% until 2028. Key industries investing in cybersecurity include finance, healthcare, IT, and the public sector. The top three types of cyber attacks in Thailand are malicious code, fraud and intrusion, and vulnerability. |
| Government Posture | The Thai government recognizes the importance of cybersecurity. The National Cyber Security Agency (NCSA) was established in 2021 and is responsible for implementing national cybersecurity initiatives and policies. 40 sub-regulations under the Cyber Security Act are planned for implementation in 2024-2025. |
| Top Line Advice | Partnering with a local agent or distributor is the most effective strategy in Thai markets, due to their extensive networks and established relationships. |
| Top Cyber Events | Cybersec Asia 2024 January 31-February 1 2024 Smary Cybersecurity Summit |
| Top Cyber Associations | Thailand Information Security Association (TISA) |
| Country Contacts | Oboonyal@trade.gov U.S. Commercial Service, U.S. Embassy, Bangkok |
| Market | Taiwan |
| Growth of the Cyber Market | Taiwan is both a target and testbed for hackers that is subject to sustained and highly sophisticated cyberattacks. The market size of the cybersecurity industry in Taiwan reached $2.8 billion USD in 2022 and had a compound annual growth rate of 12% from 2016 to 2022. |
| Government Posture | The Taiwan authorities have substantially increased their funding for cybersecurity applications to protect Taiwan’s critical infrastructure. In addition, the government is implementing local policies that encourage the private sector to improve its cybersecurity defense preparedness. |
| Top Line Advice | To expand into the local market, it is highly recommended that U.S. companies find a local partner who can provide 24/7 after-sales service in Taiwan in Mandarin. Establishing a local office would also help to aid a local market expansion. |
| Top Cyber Events | CYBERSEC Taiwan, May 2024 |
| Top Cyber Associations | Taiwan Information Security Alliance (TWISA) Association of Hackers in Taiwan |
| Country Contact | Rita.Chen@trade.gov Commercial Service, American Institute in Taiwan, Taipei |
| Market | Vietnam |
| Growth of the Cyber Market | Vietnam’s cybersecurity market had an estimated value of $215 million in 2023 and is forecasted to grow 16% annually from 2024 to 2028. Vietnam’s National Cyber Security Center (NCSC) reported in December 2023 that attacks increased by 9.5% from 2022 to 2023. Vietnam faces a significant challenge in coping with increasingly sophisticated cyber threats and attacks. |
| Government Posture | In 2019, the Government of Vietnam instructed government agencies and state-owned enterprises to strengthen their cybersecurity capabilities. The National Digital Transformation Program and the Strategy for National Cyber Safety further their commitment, aiming to boost cyber infrastructure, skills development, and international cooperation by 2030. |
| Top Line Advice | US companies interested in doing business in Vietnam’s cybersecurity market should study and ascertain the market potential, find the right local business partner(s) with suitable commercial and technical capabilities, and invest in developing a good relationship with local partners and end-user customers. |
| Top Cyber Events | CyberSec Vietnam Conference, June 13, 2024 |
| Top Line Associations | National Cyber Security Center (NCSC) Vietnam Information Security Association (VINASA) |
| Country Contacts | Duong.Pham@trade.gov Commercial Service, U.S. Embassy, Hanoi Triet.Huynh@trade.gov Commercial Service, U.S. Consulate General, Ho Chi Minh City |
Cyber Week 2023 Testimonials
“Our experience with the USCS team at the Global Cyber Chat and content provided beforehand, were very beneficial to our organization in terms of aligning on needs for increased cybersecurity efforts globally. The conversations we had are extremely valuable in our continuing business development strategies. It’s a great event and professionally managed. Achieved the business goal!”
- Victor Fang, CEO & Jordan Cates, Developer Advocate, Anchain
“It was great to meet so many members of the U.S. Commercial Service all at the same time. It was very efficient and the format was great. After my 3 minute pitch, it was wonderful to hear the feedback and thoughts from different team members. This brief discussion has increased my interest in engaging with a few countries that were not initially on my list.”
- Robert E. Johnson III, CEO, Cimcor
“We found the chat to be highly informative and useful, and were pleased to receive immediate follow-up from the team. This team offers an excellent way to connect with customers around the world.”
- Xunchao Hu, CTO & founder, Deepbits Technology
How the U.S. Commercial Service can assist your Cybersecurity business
