Globe focused on the continent of Africa
African Educational Virtual Reality Tour
Connect Your Campus with Students from Kenya, Nigeria, and South Africa

VR Campus Tours Event

Opportunity

For schools with high-impact online virtual reality recruiting presentations, Virtual Reality Experience Stations in Kenya, Nigeria, and South Africa can help to promote U.S. schools in these countries. Students will be able to immerse themselves in 360-degree virtual tours of your campus from the continent of Africa. This provides the best opportunity for you to sell students to your school by experiencing it as close you can come to first-hand.

Locations

The tours will take place in American Corners in libraries and community centers in major cities, and as the pandemic allows, we will take the program on the road to schools to bring students this experience in their own academic environment.

Quality

We are acquiring Oculus Pro or Google Daydream headsets to be used in the American Corners.  We will give out cardboard goggles for students to use with their mobile phones, while quantities last. 

Promotion

The embassy teams, (Commercial Service, Education USA, and Dept. of State Public Affairs), will be reaching out to local schools in each country to encourage students to see your videos in addition to their standard guidance and counseling services.

Duration

Your virtual tour will be available to students for six months.

What You Get

You will receive full contact information for every student that sees your VR video, complete with analytics associated with his/her experience.

Launch

May 24, 2021

Why Participate in This Project?

  • Africa boasts the world’s youngest and fastest-urbanizing continent which will have the largest population of citizens under the age of 24 by 2025.
  • Student enrolments from Africa have increased year-on-year for the past 5 years
  • These 3 markets now have over 18 000 students studying in the U.S. 
  • Student recruiting VR experiences average 10.4 minutes of engagement, inquiries increase 18% and creates a 27% increase in physical visits to the universities after the VR experience.
  • While the revenue of the VR video market stood at just 24 million South African rand in 2018, it is expected to soar up to 195 million South African rand by 2023 at a compound annual growth rate of 52.5 percent.

Cost

$1,000

For More Information 

Sanjay Harryparshad
Anthony Adesina
Catherine Malinda  

See Also: Commercial Service Global Education and Training Services Team

Market Fast Facts