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Vitafoods Europe
Trade Event Partnership Program at Vitafoods Europe May 20-22 2025 at Fira Barcelona

VitaFoods Europe

Trade Event Partnership Program at Vitafoods Europe 2025


Vitafoods Europe is partnering with the US Commercial Service’s Trade Event Partnership Program in 2025 to support U.S. exhibitors at the show and provide export counselling.


Calling US based suppliers of nutraceutical ingredients and solutions: Unlock new business opportunities at the world’s nutraceutical event!

Vitafoods Europe 2025 is where innovation, growth, and opportunity converge. From cutting-edge ingredients and raw materials to advanced finished products and technology, Vitafoods Europe is the world’s premier platform for the entire nutraceutical supply chain. If your goal is to connect with an international audience of decision-makers actively seeking new partnerships, products, and solutions—this is where you need to be.

Join us on January 30th 2025 at 11:00AM ET for a free webinar: Navigating the European nutraceuticals market: Opportunities for US companies

If you’re a US-based supplier of nutraceutical ingredients or solutions looking to grow your business in the dynamic European market, this webinar is for you.

It will provide a comprehensive overview of the current wellness landscape across the EU, including key trends driving consumer behavior, the rising demand for innovative health solutions, and the evolving regulatory framework that shapes market entry and product compliance.

By attending this webinar you will: 

  • Uncover key trends in the European nutraceutical sector, from advancements in longevity supplements to innovations in digestive health and functional ingredients. 
  • Learn to navigate the European market, identify growth areas, and thrive in a competitive, health-conscious industry. 
  • Explore exhibiting opportunities at Vitafoods Europe 2025 to position your brand at the forefront of the nutraceutical industry.
Leverage U.S. Commercial Service Resources at Vitafoods Europe


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Vitafoods Europe is the ultimate gateway for US companies looking to expand in the European nutraceuticals market. With an ideal spot in the heart of the exhibition, the US Pavilion offers a prominent location that ensures maximum visibility, providing an unmatched platform to connect with high-value buyers from across Europe and beyond.

  • 96% of attendees are decision-makers
  • 64% hold C-suite titles
  • >50% source new products
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  • Manufacturers
  • Retailers
  • Distributors
  • Contract Manufacturers
  • Service Providers
  • Private Label Providers
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  • Reach new markets and forge profitable partnerships
  • Access a high-quality, relevant audience actively seeking nutraceutical innovations
  • Spotlight your brand to a diverse mix of industry professionals
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  • 21,000+ attendees
  • 96% decision-makers
  • 1,300+ exhibiting companies
  • 162+ visiting countries
New horizons in Barcelona!

After 26 highly successful years in Geneva, Vitafoods Europe is moving to Barcelona in 2025. This vibrant new location is set to propel the event into its next phase of growth—bringing more visitors, more exhibitors, and greater opportunities for your business to thrive.

Be a part of this exciting new chapter—position your company at the forefront of the nutraceutical industry at Vitafoods Europe 2025.

To learn more about how U.S. companies may benefit from the U.S. Pavilion, please contact Carmen.Ribera@trade.gov.

https://www.vitafoods.eu.com/en/home.html

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Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

Privacy

The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

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