Information Session: Get Ready to Do Business in Sub-Saharan Africa
This session will provide market overviews on water solution and irrigation opportunities for U.S. firms in Ghana, Nigeria, South Africa, Mozambique, Kenya, and Tanzania.
- Demand for food imports has increased significantly on the African continent in recent years due to a variety of factors, including population growth, climate change, logistical inefficiencies, rising incomes and dietary changes.
- This demand means the core priorities for African governments in the agriculture sector are increasing food security, upskilling farmers, creating sustainable employment opportunities and import substitution.
- Smallholder farmers make up 70% of the population in sub-Saharan Africa (SSA), but productivity isn’t increasing fast enough.
- With the right inputs, the productivity gap can be bridged, including the adoption of irrigation systems for local farmers. Currently, only about 5% of the 183 million hectares of cultivated land in SSA benefits from some type of agricultural water management.
Information Session Details
- Date: March 9, 2021
- Time: 11:00 AM EST | 10:00 AM CST | 9:00 AM MST | 8:00 AM PST
- Cost: $25
- Please Note: Registration required by March 8, 2021
Virtual Introductions: Connect with Buying Opportunities in the Global Marketplace
Companies interested in connecting directly will have the opportunity to sign up for additional curated matchmaking sessions to meet buyers and government officials in up to three of the markets presented.
What Can You Expect?
- The link to apply for virtual introductions will be sent out immediately following the information session. The application is free, and companies will be vetted for market suitability.
- Approved companies will receive a participation agreement for introductions in each market.
- Between 1 – 3 virtual introductions will be organized by local U.S. trade specialists who will guide you through the next steps so you can make the sale.
Virtual Introductions: Participation Details
- Interested companies must apply by March 12, 2021.
- Matchmaking sessions will take place starting March 22.
- Matchmaking sessions are on a first come, first served basis.
- Matchmaking sessions will be available for up to 10 US companies.
- Companies may request meetings in up to 3 countries.
Matchmaking Participation Costs (Per Market):
- Small companies $75
- Medium companies $175
- Large companies $225
For More Information
For more information, contact:
Susan.Murray@trade.gov or
Margaret.Gottlieb@trade.gov
