Article

U.S. Businesses Grow in Global Markets

A container ship docked in a port

September 8, 2026

Candice McNeill served as an intern in the Office of Public Affairs

Opportunity is Knocking for U.S. Manufacturers

As global markets shift, supply chains evolve, and demand for U.S.-made products and services continues to rise, there has never been a better time for American manufacturers to expand by growing their bottom line through exports. Whether you’re a small business exploring your first international sale or a medium- or large-sized firm looking to enter new markets, exporting can open the door to growth, resilience, and long-term competitiveness.

Harnessing the Exporting Advantage 

Global demand is expanding

More than 95% of consumers live outside the United States, and global interest in U.S.-made equipment, components, industrial inputs, and advanced technologies is unparalleled and continues to grow—all due to our country’s worldwide reputation for innovative, quality products and after-sale service. Exporting helps manufacturers diversify revenue streams, reduce reliance on domestic market cycles, and extend product lifespans. 

Exporting strengthens your business at home

Selling internationally can help stabilize seasonal fluctuations, protect against domestic market downturns, and maximize production capacity while supporting new, high-wage jobs here at home. Many companies find that exporting enhances competitiveness in both U.S. and global markets.

Consider your Export Potential 
  • Whether large or small, a business with a good track record of selling in the United States—one of the world’s most open and competitive markets—is often well-positioned for potential export success.
  • Through eCommerce, businesses can find a robust channel for expanding international sales through digital strategies and a globalized web presence.
  • Also, most companies that export only sell to one or two markets and thus may be limiting their full export potential. Fortunately, there are plenty of federal and state export resources available to help grow your export sales and expand into new markets.

U.S. Government Trade Resources are stronger than ever

U.S. manufacturers can access tailored market intelligence, financing tools, risk-mitigation resources, and one-on-one export counseling through the International Trade Administration (ITA)—including the U.S. Commercial Service, the Export-Import Bank of the United States, and the Small Business Administration.

How Manufacturers Can Start Exporting Today

  • Explore market demand and readiness: Understanding where your product fits globally is the first step. ITA’s Market Intelligence offers concise, data-driven insights into best-prospect markets, customer needs, and industry trends.
  • Connect with export specialists: The U.S. Commercial Service provides direct access to export counseling to help manufacturers assess readiness, identify foreign buyers, and navigate export regulations. 
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  • Identify industry-specific opportunities: Global demand is rising across composites, robotics, industrial automation, aerospace components, packaging machinery, and other advanced manufacturing segments.

Why This Matters Now

Supply-chain diversification is reshaping global trade. U.S. manufacturers are uniquely positioned to attract international buyers who value the quality, reliability, and innovation of American-made goods.

Ready to Get Started?

The International Trade Administration and its federal partners stand ready to help manufacturers take the next step into global markets. Get started at trade.gov to learn how to export, connect with your local U.S. Commercial Service office, or explore financing tools.