Hashtag expo west at Natural Products Expo West
TEPP at Natural Products Expo West 2024
Natural Products Expo West (NPEW) is a trade show for the natural, organic, and health products industry. The U.S. Commercial Service will be recruiting buyers from around the world to enhance and promote international trade at NPEW!

Trade Event Partnership Program at Natural Products Expo West

Join us at Natural Product Expo West (NPEW)!

Location: Anaheim, California
Dates: March 12-16, 2024

NPEW 2024 will bring together more than 2,200 exhibitors and 60,000 visitors in Anaheim, CA from March 12 – March 16, 2024.  Natural Products Expo West is the leading trade show in the natural, organic, and healthy products industry. 

The U.S. Commercial Service, through the Trade Event Partnership Program (TEPP), is partnering with Natural Products Expo West to recruit international buyer delegations to meet U.S. exhibitors from the following countries*:

BrazilCambodiaChinaColombia
FinlandGuatemalaHong KongIndia
IndonesiaSouth KoreaMexicoPeru
PhilippinesSingaporeSloveniaThailand

*Countries are subject to change 

Complimentary Programs for Export-Ready U.S. Exhibitors at Natural Products Expo West (NPEW) 2024

The U.S. Department of Commerce/U.S. Commercial Service is pleased to offer complimentary programs to help export-ready U.S. exhibitors at Natural Products Expo West 2024 (NPEW). For more information about the show itself, please take a look at the show’s website.


Global Export Seminar Series:

The Global Export Seminar series is a multi-part export education seminar taking place on Wednesday, March 13th.  Attendees will learn from private and public sector stakeholders on news, opportunities, and best practices in the international marketplace for the organic, health, wellness, natural products and food & beverage industries. 

Where: Global Resource Center, Room 204C, at the Anaheim Convention Center
When: Wednesday, March 13th, 2024
Time: 11:30 AM to 5:30 PM
No fee or advance registration needed. Arrive early as it has been standing room only in past years.

Agenda:

  • 11:30am - 12:30pm: U.S. Organic Trade: International Market Opportunities & Trade Policy Updates (Scott Rice, Organic Trade Association) - Join the Organic Trade Association for an overview of the U.S. organic market, including industry size, trending consumer categories, resources for international buyers and more. The session will share the latest industry stats and consumer insights and provide tools on how to access more information and connect with suppliers.
     
  • 12:45pm - 1:15pm: China Natural Products Market Briefing (Loren Israelsen, United Natural Products Alliance; Peter McMath, WPIC Marketing + Technologies) - Join United Natural Products Alliance and WPIC Marketing + Technologies for overviews of the Chinese natural products market, trends, and case studies. 
     
  • 1:15pm - 1:45pm: Brazil Natural Products Market Briefing (Diogo Pinto, CS São Paulo) - Join CS Sao Paolo and a local business service provider for an overview of the Brazilian natural products market, trends, and how to do business in-country.
     
  • 2:00pm - 2:30pm: India Natural Product Market Briefing (Gunjan Bagla, Amritt, Inc.) - Amritt, Inc. will describe the market developments, opportunities and market access issues in India’s growing natural products sector that await U.S. natural product exporters looking to develop international sales.
     
  • 2:30pm - 2:45pm: Indonesia Natural Product Market Briefing (Trianie Ananda, CS Jakarta) - Join CS Jakarta for an overview of the Indonesian natural products market, trends, and how to do business in-country.
     
  • 2:45pm - 3:00pm: Hong Kong Natural Product Market Briefing (Natalie Tong, CS Hong Kong) - Join CS Hong Kong for an overview of the Hong Kong natural products market, trends, and how to do business in-country.
     
  • 3:15pm - 3:45pm: Cross Border E-Commerce- A Growing Export Opportunity for U.S. Brands in Asia (Mark Matsumoto, CBEC Asia) - Cross Border E-Commerce is a new and rapid growth $700 billion-dollar B2C channel, that creates value for consumers by providing the ability to purchase products directly from international suppliers/brands while reducing or eliminating import taxes and ensuring authenticity. CBEC Asia will introduce piloting models to on-board and start promoting your brand via live streaming in S.E. Asia and introduce an exclusive O2O brand evaluation with a couple major S.E. Asian retailers actively seeking new products from the U.S. 
     
  • 4:00pm - 4:15pm: Leveraging WUSATA to Fund and Find New Export Opportunities (Kelsey Anderson and Cloe Moesch, WUSATA) - WUSATA is an independent non-profit that utilizes close ties with Member States and the USDA to provide a broad bandwidth of resources. Learn how they provide their participants access to promotional activities, market intelligence, and 50% reimbursement for international marketing expenses.
     
  • 4:20pm - 5:00pm: Export Basics 101 (Daniel Bruner, U.S. Commercial Service - Salt Lake City, UT) - Designed for companies brand new to international business, this session focuses on tools, strategies, considerations and preparation to get your company and products export-ready.
     
  • 5:00pm - 5:30pm: Increase Sales and Reduce Risk in International Business with the U.S. Government (Paul Duncan, Export-Import Bank of the United States) - Learn and discuss how the Export Import Bank of the U.S. can support U.S. exporters with export finance programs that will make them more competitive, more attractive to international buyers, and reduce their international account risks.

 

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Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

Privacy

The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

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