Germany Events Drinktec
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drinktec 2028
September 11-15, 2028
Drinktec is the world´s leading trade fair for the beverage and liquid food industry, and as such it is the biggest global gathering of this sector. The exhibitors represent the entire process chain: from the manufacturing, filling and packaging of beverages and liquid food through to marketing—raw materials, beverage ingredients and logistics solutions included.
At the last event in September 2025, 1,117 exhibitors from 68 countries and nearly 60,000 visitors from 164 countries came to the world’s leading trade fair for the beverage and liquid food industry. The international presence at the trade fair continued to grow, with 70 percent of visitors hailing from outside the country.
Services for U.S. exhibitors at the drinktec 2028:
- Conduct pre-show promotion on your behalf via our Europe-wide network at other U.S. Embassies and Consulates to alert international distributors that you will be at the show and invite them to visit your booth.
- Free Export Promotion Counseling Sessions before, during, and after the show.
- Provide information about services we offer to exporters of American-made products, including the possibility to be featured on our official U.S. Commercial Service website in Germany to generate additional business leads, for ad hoc interpreting, market research, follow-up services, or logistics assistance.
- Information on how to protect new designs you may be showing, and to take expedited action against foreign exhibitors who copy your design and trademarks. Please see important information about trademark and design protection at German trade fairs on our website: Germany Events IPR (trade.gov)
- Advice on how to apply for VAT tax refunds. Please see the information and forms on our website: https://www.trade.gov/german-vat-refund
- Perform due diligence: https://www.trade.gov/perform-due-diligence
- Introduce you to an International Trade Specialist at your nearest U.S. Commercial Service office in the United States
Please also visit the drinktec trade fair website: https://www.drinktec.com/en/
U.S. exhibitor organizer: drinktec - US Representative Office of Messe Munich - TRADE SHOW SERVICES WORLDWIDE
Interested in using the U.S. Commercial Service as an additional market entry tool?
Your U.S. Commercial Service Contact:
Kelly Smith-Glover
Commercial Specialist
American Consulate General Munich
Königinstraße 5
80539 Munich
Phone: +49-89-2888-769
E-Mail: Kelly.Smith-Glover@trade.gov