Businessman working data document graph chart report marketing research development planning management strategy analysis financial accounting. Business office concept Image
Customized Market Research
Get customized market research to answer your international business questions.

Customized Market Research


Customized Market Research provides U.S. companies with answers to questions specific to the client’s products/services in a market; including market structure, trends and size, customary distribution and promotion practices, and key competitors and agents, distributors, or strategic partners in the market.

Eligibility and Pricing

  • You must be an export-ready U.S. company seeking to export goods or services of U.S. origin or that have at least 51% U.S. content to utilize this service. 
  • The fee for Customized Market Research varies depending on your company size and scope of work.
  • The fee is based on the following hourly rate for staff time: $30 for small companies1, $70 for medium companies2, and $90 for large companies3.

Find Your Local Office


1 Must qualify as a “small business” under the Small Business Administration’s size standards, which vary by North American Industry Classification System (NAICS) code. Fees listed also apply to U.S. Economic Development Organizations (EDO) and Non-profit Educational Institutions that purchase ITA services for their own use. For example, when an EDO requests a Gold Key Service (GKS) to promote itself as a tourist destination, it will be charged the small company fee. If, however, an EDO requests a (GKS) to promote a U.S. company’s goods/services, the size of the company will be used to determine the fee.  
2 Must have less than $1B in annual revenue (including affiliates: parent, child, subsidiaries, divisions, etc.) to qualify.
3 All U.S. businesses that do not qualify as a small or medium enterprise.