Joshua Kroon

Joshua Kroon is the Deputy Assistant Secretary for Textiles, Consumer Goods, Materials, Critical Minerals & Metals at the U.S. Department of Commerce’s International Trade Administration, where he leads U.S. policy and industry engagement across strategic industrial sectors vital to America’s economic and national security. In this role, he advances domestic and allied competitiveness in critical minerals and metals, strengthens trade and investment partnerships, and works to ensure secure, diversified, and resilient supply chains for key manufacturing inputs.

Prior to his appointment, Joshua served as Senior Director of Public Affairs at SAFE (Securing America’s Future Energy), where he led national communications strategies focused on energy security, critical minerals, and industrial resilience. He positioned SAFE as a premier voice in shaping public and policy discourse around domestic mining, supply chain independence, and the energy technologies of the future.

Joshua’s background spans strategic communications, institutional investment, and national security. As Executive Vice President at Allison (Stagwell), he advised global corporations on geopolitical risk, reputational strategy, and executive positioning. Earlier, he managed assets for institutional clients at UBS, designing long-term investment strategies for pension funds, foundations, and corporations.

A U.S. Army Special Forces veteran, Joshua brings operational experience from deployments across Europe, Asia, the Middle East, and Africa. He holds advanced degrees from Columbia University and Nova Southeastern University and has been recognized for leadership in both public and private sector roles.