[Photo: Executive Director of Women Impacting Policy Partners and Assistant Secretary Jadotte sign partnership agreement.]
ITA: Helping Companies Of All Sizes Compete and Win
Stefan M. Selig is the Under Secretary of Commerce for International Trade.
A robust trade and investment agenda ensures that U.S. companies can compete and win in the global marketplace. But that outcome does not come automatically. A significant reason is the expertise, services, and programs that ITA offers: from our best-in-class Commercial Service directly assisting exporters; to the regional and industry expertise of our Global Markets and Industry and Analysis units; to the protection provided by our Enforcement and Compliance unit, which ensures a level playing field for U.S. businesses.
On top of these services, we are proud to announce several major achievements that display how ITA is making it easier for U.S. businesses to access new markets, especially small and mid-sized companies.
ITA played a critical role in securing a historic tariff-cutting agreement with 47 nations at the World Trade Organization (WTO). The Information Technology Agreement—the first international tariff cutting agreement in 18 years—will eliminate tariffs on roughly 200 information and communications technology product lines (ICT) that have a global trade value of $1 trillion. ICT manufacturers in the U.S. will now have unprecedented access to new markets, which will help increase the number of jobs supported by our goods exports.
We recently launched a new partnership that will increase awareness of trade opportunities for small and medium-sized women-owned businesses. In affiliation with the organization Women Impacting Public Policy (WIPP), we will collaborate on marketing, education programs, and events that will directly assist women entrepreneurs in their exporting efforts.
ITA just unveiled its new Top Markets series. This collection of 19 sector-specific reports—spanning such areas as agricultural equipment, cloud computing, renewable energy, and health IT among others—is designed to provide U.S. exporters with commercial intelligence to assist in business planning. The Top Markets series will have particular value for small and medium-sized firms who typically do not have the capital or the in-house resources to acquire that commercial intelligence.
In July, we stood up the second of our Startup Global seminar series in Nashville. The series is intended to encourage exporting among startups and entrepreneurs by connecting ITA resources with local organizers who understand the unique needs of local businesses. Startup Global also connects businesses with the talent and insight of our foreign commercial service officers located in more than 70 international markets.
Through SelectUSA—our program to attract foreign direct investment—we recently launched the Brazil-U.S. Investments Map, which will help increase investment flows between two top 10 global economies. And looking ahead, we will be conducting the largest trade mission to sub-Saharan Africa in U.S. history with Trade Winds Africa. We will lead a delegation of U.S. firms that will explore opportunities and participate in business-to-business meetings with companies in eight African countries.
What these achievements prove is that ITA is an essential link between trade and investment and the benefits of greater exports, jobs, and prosperity.
[Photo: Top Market Series]
New Top Markets Series Provides Data and Analysis to Help U.S. Exporters Compare Opportunities Across Borders
The Top Markets Series is a collection of 19 sector-specific reports that are designed to help U.S. exporters compare markets across borders, using market intelligence and data to inform decision-making.
Benin, a country the size of Kentucky on the coast of West Africa strong in agriculture, the main exports being cotton, pineapple, and cashews.
[Photo: Benin Ambassador to the United States, Omar Arouna]