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FOR IMMEDIATE RELEASE
July 1, 2004
  Contact: Mary Brown Brewer
(202) 482 3809

NEW BOOK OFFERS GUIDANCE ON
BUSINESS ETHICS IN THE WORLD MARKET

WASHINGTON, D.C. - Business enterprises looking for guidance on how to operate in accordance with modern standards of corporate accountability and ethics have an up-to-date, comprehensive resource with a newly published guide from the U.S. Department of Commerce, "Business Ethics: A Manual for Managing a Responsible Business Enterprise in Emerging Market Economies."

Designed as a resource guide and training tool for enterprises operating in countries that have just recently transitioned to a market economy, "Business Ethics" will also be useful to decision-makers in organizations of any size seeking to design and implement a business ethics program that conforms to global standards. In noting the publication of "Business Ethics," Secretary of Commerce Donald L. Evans remarked that "a fundamental ingredient of any successful market economy is respect for basic human values: honesty, trust, and fairness. These values must become an integral part of business culture and practice for markets to remain free and to work effectively."

The book is published as part of the Department's Good Governance Program. The 10 chapters of "Business Ethics" are organized into five sections that answer the questions:

  • What is a responsible business enterprise?
  • What constitutes a business ethics program?
  • How is a business ethics program structured?
  • How is a business ethics program put into practice?
  • How can responsible business conduct be achieved?

Practical examples are drawn from successful European and American companies. Worksheets and checklists in each chapter provide guided exercises for students, ensuring that the book is equally appropriate as part of a training program or for self-study. Fully indexed, "Business Ethics" also contains an extensive bibliography, a glossary that explains the basic terminology of business ethics, and - in its nine appendices - numerous examples of business ethics policies adopted by various countries and organizations. Printed copies of "Business Ethics" are available for purchase from the Superintendent of Documents, http://bookstore.gpo.gov. To order, call toll-free 1 (866) 512-1800 and ask for stock number 003-009-00731-3. The price is $49.00 per copy, post paid. The book is also available online at trade.gov/media/Publications/.
(2004; xxv, 347 pages; ISBN 0-16-051477-0)

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